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  • How to Win at Retail in Caldwell County

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    Name: How to Win at Retail in Caldwell County
    Date: April 3, 2018
    Time: 11:30 AM - 1:00 PM EDT
    Registration: Sorry, public registration for this event has been closed.
    Event Description:
    Who is Bill Warren?  Bill came to Caldwell County in 1989.  After running another local jewelry store for a few years, he and his wife Angie decided to open their very own jewelry store, “The Gold Mine Fine Jewelry & Gifts” in 1993 in downtown Hudson.  Like many businesses, it was touch and go the first few years but the store experienced slow and steady growth and built a very loyal clientele.
    After discovering their niche’ in the scheme of things, they employed unusual marketing techniques and started offering goods and services that other jewelry stores couldn’t or wouldn’t do.  The store experienced such growth that they purchased & renovated the old Hudson Drug Store across the street, growing their square footage by more than 2.5 times!
    The store continues to thrive even through three different recessions including the “Great Recession” of a few years ago and they strive to be the best jeweler in Western NC.
    Bill serves as Mayor Pro Temp of Hudson and has served as Past President of the North Carolina Jewelers Association, Past President of the Southeastern Jewelers Alliance, currently serves as a board member for the SJO Jeweler’s Buying Group and is a board member of the Caldwell County Chamber of Commerce.
    Bill loves to share and help others find success in their retail operation through innovative techniques in marketing and often speaks in Trade Shows and Retail Organizations across the US.  He is also a prolific columnist for Southern Jewelry News, Instore Jeweler’s Magazine and Diamond Pulse Magazine.
    He also does consulting for retail businesses such as other jewelry stores, gift shops, shoe stores and clothing operations. 
    You may reach Bill at 828-729-1020 or email:  goldman86@bellsouth.net
    J.E. Broyhill Civic Center          
    1913 Hickory Blvd., SW
    Lenoir, NC 28645  
    Date/Time Information:
    11:30 am - 1:00 pm
    Contact Information:
    This is a free event.  Lunch will be provided.
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